In fact, the platform was appraised by many with its dynamic UX/UI right after the launch. Some of the representative appraisals are “It provides lively animating webtoon“, “It’s truly sophisticated“, “Each content has distinct style of drawing“ and “It opened a new possibility of webtoons with its animating thumbnails“.
It was also acknowledged for its “infinite structure“ which departed from the concept of up-down and left-right and for its AI curating service like “it is impressive to see its interface which draws viewers’ eyes to each and every content“ and “Diversity and colors of contents are guranteed systemically based on AI curating service which offers tailored recommendations, not a boring list of contents“.
However, the platform’s UX/UI was regarded to be too new to some as it is nothing like before. Kakao Entertainment is to forge more optimized platform environment based on continuous updates reflecting user feedbacks. An official of the company said “We are listening diverse user opinions and are going to carry out continuous improvement for better usability. We will build an undisputed “next level“ platform by keep upgrading Kakao Webtoon’s user experience“.
Premium IPs of Kakao Webtoon are highly expected as well. The platform offers a range of IPs including super star IPs came from Daum Webtoon and Kakao Page such as “Solo Leveling“ and fresh works of new writers. Some of popular IPs are also catching readers’ heart with their new seasons that began in line with the launch of Kakao Webtoon.
Pangyo Technovalley is an innovation hub for global companies comparable to the Silicon Valley in the US, Zhongguancun in China, and STATION F in France. It is an Asia tech hub with 1,259 IT, BT, CT, and NT companies that possess innovative products and technologies. Located just south of the metropolitan area, it provides the best environment for Korean companies to do business with great transportation access and infrastructure.
Various high-tech companies are located in Pangyo Technovalley, and it is occupied by 64,000 full-time employees, many in their 20-30s. In terms of industry, the companies are engaged in information technology, contents technology, biotechnology, and nanotechnology.
With the support of innovative companies with global capabilities such as Kakao, Naver, AhnLab, Krafton, NCSoft, Nexon, and Hancom, companies in Pangyo Technovalley recorded 107 trillion won in sales last year. Investment and infrastructure growth in Pangyo is expected to continue, with the Metaverse hub entering Pangyo this year.