Neopin signed a business agreement with Meta Beat, an F2E (Fan to Earn) non-fungible token (NFT) platform, to strengthen its block chain business using entertainment intellectual property.
The two companies plan to lay the foundation for popularizing block chain by actively utilizing the entertainment IP to lower the public's entry barrier and expand its base. They also plan to pursue business cooperation across the business, such as exchanging information related to core technologies and services including multi-chain network support, and expanding the token ecosystem.
Meta Beat, scheduled to be released in the fourth quarter, is a service that distributes music content IP in the form of NFT using block chain technology. For instance, it publishes works using artists’ portrait rights or fan art as NFTs, and supports mutual transaction through its own marketplace.
The company plans to build an F2E ecosystem that provides various types of rewards to artists and fandoms. To this end, it is a joint project with a total of 9 companies including RBW, to which Oneus, Oh My Girl, and Mamamoo belong, Woori Net, Content X, Studio Jam, WM Entertainment, DSP Media, TR Entertainment, Beats Entertainment, and J-Storm, and they started their strategic partnership for the project.
In addition, after the launch of the Meta Beat service, Neopin wallet will be linked so that NFTs of artists who have built up global content power and strong fandom can appear on the Neo-Pin platform. Their strategy is to expand user base by establishing a virtuous cycle of traffic between the F2E ecosystem and the Neopin DeFi platform. In the future, DeFi products related to the Beat token, the key currency of Meta Beat, will also be released.
Meta Beat accelerated the web3 conversion for the web2 fan base in the entertainment industry through block chain technology cooperation with Neopin, and enhance the platform’s transparency through exchange of security-related policies such as customer due diligence system (KYC) and anti-money laundering (AML) introduced by Neopin. The company also works extensively with Neopin on building a business model that connects music IP and NFT.
In September, Meta Beat collaborated with Crypto.com NFT, the global exchange, to release the ‘Mamamoo NFT Special Collection’ and sold out. In addition, various domestic and foreign investment institutions including GBIC, GSR, NGC Ventures, AC Capital, KuCoin Labs, Finngram, BCi, Nexus One, Alchemic Investment, Alphanonce, Digi Finex have joined hands with Meta Beat, and is now expected to list on global exchanges and launch services in the fourth quarter.
Neopin, a block chain open platform, is connecting and expanding its ecosystem with games, metaverses, services, and NFTs, focusing on various DeFi services such as staking, yield farming, and swap. In particular, it is reinforcing its aspect of an open platform by announcing a large-scale onboarding plan for 15 block chain projects, including 4 games, 1 metaverse, 7 services, and 3 NFTs. NEOPLY, the parent company of Neopin, is a subsidiary of Neowiz Holdings.
Kim Ji-hwan, CEO of Neopin, said, “Through the business agreement with Meta Beat, Neopin can utilize entertainment IP with global content power. We will expand Neopin’s global influence through K-pop related IPs such as Mamamoo and Oh My girl owned by Meta Beat and promote the block chain services in earnest.”
Stephanie Kim, CEO of Meta Beat, said, “Compliance and technical safety are our top priorities in building a multi-chain environment that is easily accessible to users. And that is why we made this business agreement with Neopin.” She added, “In the future, we will develop and introduce various service models with Neopin to provide various benefits to Meta Beat holders."
Source: Pangyo Techno Valley Official Newsroom