Kia Motors to post 23.4% increase in May global sales

SEOUL, Korea (AVING) — <Visual News> Kia Motors Corporation announced that its global sales figures for passenger cars (export sales, domestic sales and sales from overseas plants), recreational vehicles (RVs) and commercial vehicles for May 2010, recording a total of 175,098 units sold. This figure represents a year-on-year increase of 23.4%.

In May, Kia posted healthy year-on-year sales increases in all sales regions: 59.3% in general markets (37,318 units sold), 28.9% in China (26,101 units sold), 19.5% in North America (37,162 units sold), 18.7% in Europe* (34,503 units sold) and 5.0% in Korea (40,014 units sold).

Cumulatively, through the first five months of 2010, Kia’s global sales increased by 38.9% year-on-year and reached 820,613 units. China experienced the highest gain of 92.9% based on sales of 144,314 units to date in 2010.

The remaining regions have all showed cumulative strong double digit year-on-year sales increases: 58.4% in general markets (174,663 units sold), 30.5% in Europe* (159,073 units sold), 25.4% in Korea (183,758 units sold) and 15.5% in North America (158,805 units sold).

Kia’s best selling model in overseas markets for the month of May was the C-segment Cerato (known as ‘Forte’ in some markets) with 32,498 units sold. The B-segment Rio and Sportage compact SUV follow with 18,894 and 15,914 units sold, respectively. The Sorento mid-size CUV comes in fourth with 14,265 units sold and the Soul urban crossover vehicle rounds out the top five with 11,908 units sold.

In terms of vehicle category sold overseas, Kia’s recreational vehicles and passenger cars achieved year-on-year increases in May of 39.3% (50,406 units) and 23.1% (80,118 units), respectively.

Hyoung-Keun Lee, President of Kia Motors Corporation, said, “As we approach the mid-year mark, sales of Kia vehicles globally are well ahead of our targets and we expect this momentum to continue throughout 2010, as completely redesigned and reengineered versions of our popular volume sellers, Sportage and Optima, are soon to be launched across all global markets.”