K-Chemicals Cyber Exhibition with thechemical and beauty sector as the main topic will be held Mar. 22-29.

This online exhibition is hosted byMinistry of Trade, Industry and Energy (MOTIE) and organized by KOTRA and KSCIA(Korea Specialty Chemical Industry Association).

To support and expand the overseasexpansion of Korea’s chemical industry and beauty industry, 266 Korean exportcompanies will participate in this online chemical product online exhibition toshowcase related products.

In Industrial Chemical Product Pavilion,high-quality paints, adhesives, surfactants, additives, and plastics can befound, and in Beauty Product Pavilion, various cosmetic products that arepopular in the global market will be displayed.

Particularly in this online exhibition, theorganizers focused on minimizing the inconvenience of buyers.

First, buyers can check the product informationthree-dimensionally in the 2D and 3D virtual exhibition halls. Also, the itemsare easy to search, and mobile service is provided for video conference system,chat features, and consultation reservation for easy and quick onlineconsultation.

An official from MOTIE said, “As COVID-19pandemic is prolonged, we opened the exhibition online for safety andquarantine. Still, to promote products from Korea’s promising chemical andbeauty companies, MOTIE and KOTRA will provide full support.”

Also, even after this online exhibitionends, the webpages will still be accessible to view the major products of thecompanies. They will be introduced to 129 overseas trade centers owned byKOTRA.

This online exhibition in the field ofchemistry and beauty will further be promoted by AVING News which owns globalmedia channel to help the global companies to enter overseas market. The newswill be reported in Korea, and also overseas, particularly the US, China,Vietnam, and Singapore, the countries that have high interest in Koreanproducts in reporting and TV advertising formats.

In the Conference Hall where side eventswill be held, various programs on the subject of chemical industry trends inKorea, the innovation of K-Beauty, EU-REACH, K-REACH, and the export system ofKorea will take place.