[K-chemicals 2021] Promising domestic cosmetic companies to strengthen overseas expansion by 2021 K-chemicals Cyber Exhibition ①

For the expansion to the global market, promising Korean cosmetic companies are displaying their major lineups at 2021 K-chemicals Cyber Exhibition, which is held Mar. 22-26.

△ Participating companies – Gpompous Trading, DnB Korea, Abalico Korea, Cosmizing, Cheongdam CDC&P, Hongbo Company, SJ Nail, Delaluz Cosmetic, Dercos Korea, Nuri

▲Gpompous Trading unveils NRL Salad Sheet Mask Pack made of natural ingredients and special ingredients

Gpompous Trading is a company that exports and imports high-quality products and top brand products with exclusive rights. It has distribution network centered on the US, China, and Southeast Asia. Also, the company’s brand develops and produces products targeting women in their teens and 20s.

NRL Salad Sheet Mask Pack consists of four types, calming, moisturizing, nourishing, and shining, made by carefully selected ingredients of 10 common ingredients derived from nature and three specialized ingredients. Also, sheet paper is made of human-friendly product that does not irritate the skin by using a plant material based on cellulose extracted from wood. It has excellent breathability, so it adheres transparently without lifting, and has a thin but strong texture that effectively delivers essence to the skin.

The company’s next product to release are three types of NRL Cereal Mask Packs. Each consists of ingredients that fit the concept, and like the salad pack, the visual effect is shown by the image of cereal in a bowl.

The company staff from Gpompous Trading said, “We are going to exhibit in Beautycare Expo 2021 in Hanoi Vietnam in December 2021. We are participating because we can promote our brand.”

▲ DnB Korea unveils functional skincare products

DnB Korea is constantly researching and developing for the development of high-quality, functional skin care products and pioneering Korean and global markets. DnB Korea is focusing on various specialized products for acne, whitening, wrinkles, natural henna and functional skincare products. Not only that, by subdividing each skin problem and researching and developing specialized products, it will showcase different solutions to various skin problems and provide customized skincare products that are specifically designed for skin troubles.

The company staff from DnB Korea said, “I want to find a long-term export partner through this exhibition.” He then said, “I would like start dealing with Southeast Asia including Vietnam.”

▲ Abalico Korea unveils nail polish and care products that are harmless to the human body

Abalico Korea sells and manufactures nail polish and care products. Abalico’s gel was developed for a nature-friendly life, and does not contain harmful ingredients that can cause nail damage, and is designed not to use excessive etching, primers, and acetone. The gel is made with ingredients that are harmless to the human body and aims to maintain it for a long time without damaging the nails. It protects the nails from the adhesion stage to removal, and the color gel enables expression of any design and gives perfect color.

The product comes in different types to match the various degree of damage to the nails such as dryness and chipping off, so the users can choose from them. The company also carries fingernail and toenail-related (athlete’s foot, eczema, itching) care products by symptoms.

The company reduced the existing gel polish to 9ml by reducing its current capacity, and four to nine new colors are released every month. Not only that, the company currently has the 200ml size of hand and body lotion, and also made the 50ml size for price and handiness. The company is under way to develop a foot bath agent for deodorant, anti-inflammatory, antiviral, and cleansing use, and a summer foot spray that has deodorant, antibacterial, and moisturizing effects, both for problem feet.

The company staff from Abalico Korea said, “After listening to the opinions of buyers through overseas sales activities for the past three years, we are currently working with a professional design company for brand development, package design, and promotion marketing plans for a new product targeting women in their 20s in Southeast Asia.”

▲Cosmizing unveils sensitive skincare product Biomeek

Cosmizing is a company that operates the sensitive skincare product Biomeek for sensitive skincare cosmetics. Currently, the company is supplying cosmetics to dermatology and plastic surgery clinics in Korea and sells them online. It also exports to Vietnam, Russia, the US, Canada, and Mexico.

Biomeek is a hypersensitive and hypoallergenic care brand that provides a safe and reliable solution to the skin with all skin cosmetics developed with skin lipid-like ingredients of bio-mimetic base, so it can be used regardless of race, gender, or age. It is effective in soothing and moisturizing damaged skin due to various factors, and provides a fundamental and effective skincare solution for troubled skin safely to the skin as a base of bio-mimetic ingredients, which are similar to skin lipids.

The company staff from Cosmizing said, “We participated in the exhibition to establish business consultations with overseas buyers and cooperative relationships with distributors non-face-to-face.”

▲ Cheongdam CDC&P unveils its main brand Dancing Whale that incorporates eco-friendly and unique technology

Cheongdam CDC&P is in the field of cosmetics, from brand development to production and distribution, and has business relationships with Vietnamese wholesalers, large beauty channel buyers such as WATSONS, and buyers from large beauty channels such as SEPHORA or ULTA in the US.

Dancing Whale’s main product is the mask pack line, which comes in three types, moisture, brightening, and ultra cica. In China, the largest market of Dancing Whale, it already has a nickname “whale pack” and is getting popularity. Dancing Whale’s unique and pretty package was created by a famous visual artist Novo, and this can only be done by Dancing Whale in the beauty brand category, so it was reflected in the product, and set itself as an artistic brand.

The company’s product contains the patented ingredient MultiEx BSASM Plus™ to help moisturize and improve skin, and quickly penetrates deep into the skin with lamella and liposome technology. Also, it contains the triple essence (sea mucin, collagen, hyaluronic acid), and a 100% plant-derived yarn super-adhering sheet effectively delivers active ingredients to the skin.

The company staff from Cheongdam CDC&P said, “We participated in the exhibition to expand distribution channels around the world.”

▲Hongbo Company unveils MEDIFACE, its skincare and beauty product brand

Hongbo Company is a Korean company specializing in the manufacturing and distribution of skincare and beauty products, focusing on facial masks, makeup, and nail art products. Through innovative technology and R&D, it has set up a dual functional method to produce high-tech skincare and beauty products. Also, Hongbo Company expands to the global market in CIS countries and Russia and sells products at reasonable prices.

Each line of MEDIFACE’s sheet or gel masks contains high concentrations of natural active ingredients, peptides, and proteins, and is specially formulated to solve specific skin problems for different ages. As a result of using the most advanced ingredients in the mask, users can feel the difference right after using the MEDIFACE’s product for the first time. MEDIFACE is also planning to launch a shampoo line with low acid, no sulfates, and no paraben.

An official from Hongbo Company said, “We will lead the global market in the skincare and cosmetics field, learn trends through continuous exploration, and create new ideas.”

▲SJ Nail unveils safe nail brand LUPINE and semi-permanent pigment brand FIXME

SJ Nail is a leading company in the field of nail and beauty manufacturing and distribution in Korea. In addition to nail products, the company supplies 20,000 types of beauty, hair, cosmetics, skin, and body products in Korea and the world. Also, the company is running 10 nail and beauty outlets in major cities like Seoul and Busan, and exports products all over the world, including Taiwan, Malaysia, Vietnam, Qatar, Panama, Brazil, and South Africa.

At the show, SJ Nail will introduce premium nail brand LUPINE and semi-permanent pigment brand FIXME, and its main products include LUPINE Gel Nail Polish, Mini Nail Multi Sterilizer, Eyelash Tonic & Essence, and Moisture Finger Off Hand Pack.

The major business targets of the company are nail distributors in Korea and overseas, and the company is also meeting customers in Malaysia and Indonesia. According to the company, nail artists are very interested in the company.

SJ Nail’s LUPINE Gel is made of only ICID ingredients, an international cosmetic ingredient collection, to minimize nail damage and be safe for use. In making the product, harmful materials were not used. With good color rendering and gloss, the company carries over 100 popular and trending colors. It introduces a new collection every season.

FIXME’s semi-permanent pigments were developed by medical device manufacturing specialists, showing excellent color and rendering power. It passed the strict test from the Korean government and certified by the self-inspection number, and it is free of heavy metals such as formaldehyde, phenol, and paraben. The products go through sterilization, so it can be used with confidence.

Moisture Finger Off Hand Pack is a hand care sheet pack that manages nails and cuticles by intensively supplying nutrients with shea butter and macadamia oil ingredients that are rich in nutrients. Fermented ingredients rich in moisturizing power make dry and rough hands smooth and moist, and 10 herbal ingredients protect sensitive skin.

SJ Nail’s LUPINE Gel releases new collection tailored to the trend every season, and more colors will be added in semi-permanent pigments as well. As the interest towards mask packs and foot packs is increasing, they will also be launched in new types.

The company staff from SJ Nail said, “We are releasing new collections of LUPINE gel to match the latest trends every season, and we will also add more colors to the semi-permanent pigment.” People are also highly interested in mask packs and foot packs, so we are planning to launch new pack types. We would like to develop the products that can meet up to our slogan ‘clean beauty for you’ and introduce them to you. I want to show the excellence of Korean nail products through this exhibition.”

▲ Delaluz Cosmetic introduces Glutathione Whitening Ampoule, Biolance Water Full Cream, and From: Sea Soothing Cream

Delaluz Cosmetic is a brand that specializes in natural skincare, and instead of using the widely used purified water, it uses natural extract with outstanding efficacy. It is a company that develops products that focus on skin-friendly effects with nature-friendly products. Especially, the company is focusing on fermented strains to increase the efficacy of natural extracts, and develops products that restore the natural beauty of the skin.

The major business targets of Delaluz Cosmetic are select shops including offline cosmetics distributors, drugstore distribution business companies, spa or aesthetic chain stores, and online cosmetics businesses.

The company developed the skincare product that uses natural extracts instead of purified water as the base. The company found the efficacy that fit the product plan in the natural eggplant extract, and selects natural extracts that shows synergy effect. Also, the glutathione’s whitening line is manufactured by the result of efficacy evaluation from complex extract research joined with a university.

There is a whitening line made with glutathione, which is a dermatological whitening treatment raw material with good whitening and antioxidant effects, and mulberry root extract. The Biolance line and deep ocean water rich in minerals were used with probiotics that strengthen the skin barrier and increase skin immunity. The company also has From:Sea line that prevents skin heat aging and skin damage, and finally the snowdrop line, an anti-aging product that utilizes snowdrop extract and elasticity peptide with high antioxidant effect. By using natural extracts as the base of purified water, it enhances the skincare effect and has high absorption of active ingredients. For safety, EWG-green grade ingredients are used, and no artificial colors are used.

The company also mentioned that it is under development of two types of From:Sea line and Bubble Wave pack made by using deep sea water and seaweed extract. Two types of toners are Boosting Toner and Water Lock Toner, that removes dead skin cells and softens skin texture. Water Lock Toner delivers moisture and forms a moisture barrier, making the skin moist and firm. From:Sea Bubble Wave Pack is a bubble pack that when applied to the skin, dense carbonated bubbles open the pores and the gommage formed in the skin absorbs sebum and fine dust in the pores to clear the skin.

The company staff from Delaluz Cosmetics official said, “We wanted to introduce our products to buyers from more diverse countries, so we participated in this exhibition. Through this exhibition, I want to show diverse rout to foreign buyers, and pave new ways to overseas sales.” Delaluz Cosmetics is currently exporting to China, Russia and Canada. The goal is to expand export opportunities to the US, Southeast Asia, and Japan in the future.”

▲ Dercos Korea introduces Atomonde, a cosmetic brand that can be used by the whole family

Dercos Korea is a professional supplier of cosmetics for children and adults in Korea, and has the brand Atomonde. According to the principle of skin that preserves nature, it was developed with good ingredients and textures that the skin can accept most comfortably and keep it healthy.

Dercos Korea targets those who want to increase the skin immunity of babies and protect the skin from harmful bacteria. Also, it is aimed at people with prenatal fever, dryness, sensitiveness, and itchiness due to dryness, and rashes of babies. Not only that, it targets customers who want total baby care without stimulation.

When born as a baby, 80-90% of the skin was made of moisture. However, as time passes, the moisture decreases and reaches 50-60%. Realizing the importance of moisture, Atomonde is a cosmetic made by a father with three children, and can be used by the whole family from newborns to adults.

Atomonde is EWG all green, which provides perfect skincare from newborns to adults. Also, the oil-water balance has been optimized. It is effective with a patent-pending C. lacto complex ingredient, and it can be used safely by completing the skin irritation human application test of Korea Institute of Dermatological Sciences.

The company staff from Dercos Korea said, “We are preparing dual functional products that whitens and reduces wrinkles at the same time for mothers who are tired of child care. At the exhibition, we are looking for partners who can walk step by step.

▲Nuri, the agricultural corporation, unveils the soothing gel essence of Recipure, a brand made through a plant cultivation machine

Recipure Soothing Gel Essence differentiated itself from other products by adding functions such as whitening, maintaining oil and moisture balance, and anti-aging by adding a patented fermented rice powder extract to the cactus extract component to the soothing gel.

It is a gel-type essence that is not sticky, has high skin absorption, and does not contain alcohol, so it is not irritating to the skin. In addition, it contains two vitamin capsules, vitamin E and vitamin C, so it is possible to supply nutrients directly to the skin. It is an all-in-one cosmetic product that is condensed with eastern prickly pear and fermented rice powder extract, which has skin whitening, anti-inflammatory, and anti-aging effect, and can even be safely used by pregnant women. Also, it was jointly developed with Kolmar Korea, which has been certified by CGMP.

The staff from Nuri said, “We are planning to develop a recipe for a jelly product that helps prevent post-menopausal syndrome and helps keep women’s health by developing a functional product that combines eastern prickly pear and fast-absorbing fish collagen that can fill the insufficient amount of collagen in the body. Through this exhibition, we hope to increase brand awareness by continuously exposing to our consumers.”

2021 K-chemical Cyber Exhibition supports non-face-to-face overseas marketing for Korean companies. The exhibition boasts the largest display of industrial chemical products (varnish, glue, surfactants, MDI, polybutene, polyol, catalyst, blowing agent, additive, pipe, plastic for daily use, additives, etc.) and cosmetics (sun block, serum, ampoule, skin toner, lotion, shampoo, mask pack, etc.) in Korea. This year, about 270 companies will be participating to provide their major products and services.

Especially in this exhibition, 3D technology-based exhibition hall and booth will be set up to showcase special contents made of chemical products for online marketing to overseas buyers.

Currently in Korea, major industries like electronics and automobiles centered on chemical industry are closely linked. In line with this, Korea Specialty Chemical Industry Association (KSCIA), the organizer of the event, is helping the Korean chemical companies to enter the overseas market by various support like export, research and analysis, technical standards, and HDR support as well as handling international agreements. This year’s goal is to achieve 330 million dollars in export in the chemical industry.

→ Go to 2021 K-chemicals Cyber Exhibition