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Incheon Startup Festival will be held online on the 25th of "I-STARTUP 2021" to expand the atmosphere of startups in the region

-Contributes to the spread of the "start-up atmosphere" through promotion of excellent companies and information exchange with support organizations.

‘I-STARTUP 2021’, the largest start-up festival in Incheon, will be broadcast live online on November 25th. Prior to this, an online exhibition hall will be opened from November 15th to promote policies and technologies of start-up and venture support institutions in Incheon and excellent start-up companies.

‘I-STARTUP 2021’, a start-up festival that all citizens in Incheon can participate in, is designed to promote, and encourage the achievements of companies that have achieved brilliant results despite the COVID-19 crisis and to promote start-ups in the jurisdiction by sharing them with citizens.

‘I-STARTUP is hosted by the Incheon Regional Small and Medium Venture Business Administration and Incheon Metropolitan City to spread the atmosphere of start-ups in the region and boost the motivation of prospective entrepreneurs.

It will be organized by more than eight start-up support organizations that support the revitalization of start-ups in Incheon, including the Incheon Business Incubation Association and Incheon Techno Park.

Considering the COVID-19 situation, the event also adopted a non-face-to-face method to consist of the operation of an "online exhibition hall" and an "online live broadcast."

- "Online Exhibition Hall," which introduces 8 start-up and venture support organizations and 324 outstanding start-ups

The "Online Exhibition Hall," which will be held from November 15th to December 31st, will be composed of individual webpages of eight start-up and venture support organizations in Incheon along with event guidance and news introduction. In particular, individual webpages of excellent start-up companies provide various functions to make it easier for citizens and buyers to access the company, such as real-time chatting with corporate representatives and and video consultation with buyers.

- To prevent the spread of COVID-19, institutions, businesses, and citizens communicate through "Online Live Broadcast".

In addition, a program in which companies and citizens communicate to prevent the spread of COVID-19 will be broadcast live online (14:00-18:00) on the I-STARTUP 2021 website on November 25th. During the online live broadcast, various attractions related to start-ups will be provided, including rewards for those who have made merit in revitalizing start-ups, lectures on successful start-ups, youth start-up competitions (King of Kings), and unboxing excellent products for start-ups and venture companies.

Furthermore, this year's event will feature a new Global Media Awards program and receive recommendations from start-up support agencies, and the final one will be selected in advance through a comprehensive review by global foreign media such as Lecafedugeek, SVPRESS, GEEKAZIEN, VIETNAMPLUS, SINA, Ubergizmo, and IT DONGA. AVING News which has been selected as "Global Media Awards" will have "in-depth opportunities for promotion."

‘I-STARTUP’ is Incheon's representative start-up and venture event that was first held in 2017 and marks its fifth year this year. At the beginning of the event, various start-up programs such as prospective start-ups and college students were conducted in cooperation with related organizations to make it easier for those interested in start-ups, but in 2020, it developed into a festival with 13,500 people participating online. The Incheon Regional Small and Medium Venture Business Administration said, "As I-STARTUP is established as a start-up and venture event in Incheon, it is important to provide various experiences and opportunities by conducting differentiated programs for companies and citizens participating in this event." We plan to successfully hold a global linked program (Global YouTuber product review, Global Media Awards) to be held at this event, and based on this, we plan to increase the brand awareness of the event by expanding participatory programs and diversifying promotional activities, he said.

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