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G1BIO announces 'SOQU', a Skin Care Brand targeting Overseas Markets at the 2021 K-Chemicals Cyber Exhibition

Photo courtesy of G1BIO

G1BIO (CEO Woo-shik Kim) participated in '2021 K-chemicals Cyber ​​Exhibition'.

A company specializing in cosmetics research and development, G1BIO has strategically focused on overseas exports since its foundation through technology development and overseas marketing. It is achieving continuous sales expansion, while promoting its own brand 'SOQU' by participating in global cosmetics exhibitions on each continent at least 4 times every year. G1BIO exports to 30 countries including Europe, the United States, and Russia, and has established a business model of jointly planning, developing, and exporting new products every year through collaboration with overseas partners.

Photo courtesy of G1BIO

Through this exhibition, G1BIO introduced the skin care brand 'SOQU' and the body and hair care brand 'Dorefglow', developed mainly with plant materials such as aloe, rose, watermelon, and vitamin C in collaboration with overseas buyers. It also introduced collagen and retinol basic cosmetics, which are well received by overseas consumers. The above products have proven for their stability through CPNP certification in Europe and NMP certification in China.

An official from G1BIO said, "Since we make our products by carefully understanding the preferences of overseas consumers, buyers can choose products that are suitable for each country. Our products completed the certification of safety and functionality through not only domestic patents but also clinical institutions, and almost all products have received certifications such as Europe’s CPNP and China’s NMPRA that are also necessary for overseas export. This means that stability and convenience have been proven for overseas exports.

We aim to expand the sales in the domestic market and enter the overseas premium market by improving brand awareness and establishing an effective new media marketing platform in the next 2-3 years.”

Photo courtesy of G1BIO

Meanwhile, the 2021 K-Chemicals Cyber Exhibition, an online exhibition in the field of chemistry, opened in March and is always in operation, and currently has 270 chemical-related companies. It supports overseas marketing of domestic companies in a contact-free manner and boasts the largest scale in Korea where you can see various product information of industrial chemicals (paint, adhesive, surfactant, MDI, Polybutene, polyol, catalyst, foaming agent, additives, pipes, living plastics, additives, etc.) and cosmetics (sunblock, lotion, shampoo, face masks, etc.).

The chemical industry is closely linked to major industries such as electronics and automobiles and is especially at the center of the global issue of carbon neutrality. In line with this, the Korea Precision Chemical Industry Promotion Association (KSCIA), the organizer, is helping domestic chemical companies advance overseas through various support such as export, research and analysis, technical standards, HDR support, and international agreements. Based on companies entering online permanent exhibition halls in the chemical sector, it has accumulated more than $136 million in 2021 as of the third quarter and is holding online export consultations with KOTRA in addition to entering the online permanent exhibition hall.

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