Doomoolmori Co., Ltd. (CEO Julius Chun) attended ‘SWITCH 2022 (The Singapore Week of Innovation and Technology 2022)’, the global startup exhibition held in Singapore Resort World Convention Center between October 25th(Tues) and 28th(Fri).

Doomoolmori was established in September 2015 as a fintech company that creates AI investment products and solutions based on finance and technology. The company explained that with investment technology based on data science, they are currently managing and consulting with more than 200 billion KRW and 65,000 clients on a cumulative basis, and that not only their Robo-Advisor app, but ‘Kiwoon Boolio Global Multi Asset EMP Fund’, their strategic algorithm that uses ETF for asset allocation, has also shown management performance strong enough to be recorded as one of the top 1% domestic funds with annual funds as of the 3^rd quarter of this year. The preparation of the launching of the ‘Direct Indexing’ investment service is also in its final stages.

They will be introducing Korea’s first direct indexing service, ‘TAILOR’, at the exhibition. Direct Indexing is a service that automatically manages the stock portfolio itself in a personal account like a professional management product, without the need to join a fund or to own ETF to reflect the effect of professional management on personal investment.

A spokesman for Doomoolmori said that, “Commonly known personal investment robo-advisors in the past all only provided ETF asset allocation which limited their profitability, but Direct Indexing directly uses stocks, which is much more effective in terms of investment costs and expected profits,” and went on to explain, “It is possible to easily tailor investment portfolio management strategies to the traits of individuals, enabling users to enjoy hyperpersonalization and AI managed optimization in stock investments.”

Doomoolmori chose TAILOR’s ability to select superb AI indexes and freely and easily edit strategies or included stocks to reorganize them into investments that are perfect for users as its greatest strength. It has been introduced as the only service that allows users to simultaneously check the investment performances of current custom stock investment strategies and past simulations in real-time. They have made it so that anyone can easily do strategic stock investments.

TAILOR’s AI management uses big data technology to find the best stocks at the time, adds them to the portfolio, provides a set amount of time as an opportunity to turn a profit, then repeats the process of finding the best stocks at the time to update the portfolio and reinvest. No matter how good the method of investment is, it is difficult to continuously buy and sell each individual stock. TAILOR enables automatic management of trading with just a few clicks and makes it easier for clients to trade their individual brokerage accounts. In addition, users can check global indexes as well as search for stocks in global markets such as in the US and Hong Kong, as well as in Korea.

A spokesman said that, “The accumulated financial data base and AI asset management technology that makes this all possible is rated as some of the best in the industry in Asia, and we take pride in possessing the foundation to make the leap as a global investment technology company, including in the Asian market.”

Having its 7th iteration this year, ‘SWITCH 2022’ is global startup exhibition hosted by Enterprise Singapore, a public institution under the Singapore Ministry of Trade and Industry. The 20 Korea startups that are attending ‘SWITCH 2022’ were selected by 2 organizations in KISED and Singapore’s KSC Center (KISED 10, KSC Center 10). Between October 25^th to the 28^th, the attending startups will be in the main event, where they will take part in programs like operating the K-STARTUP demo booth, K-STARTUP demo day, investors meeting, networking event, and pitching contest.