BluePrintLAB will participate in the Seoul Pavilion in CES 2021, the world's largest technology exhibition, to showcase AR virtual fitting solution that recommends the right glasses by scanning face.

The AR virtual fitting solution scans the user's face and analyzes the face like the size, shape, and position of the eyes, nose and mouth, and recommends glasses that are suitable for the user. With the AR virtual fitting solution, customers can try out the glasses in a simple and quick way.

The company staff said, “We are providing a virtual try-on service that is not far from reality. We are promoting the service to businesses that sell glasses online and offline. We are currently providing services to McLaren and L'Amy in Europe, and MASQ in North America, and we are in the process of collaborating with large companies like Luxottica, which owns Ray Ban and other famous brands.”

About the objective of participating in CES, he said, “Through CES 2021, we would like to introduce the latest Korean technology to early adopters around the world. We aim to carry out our business actively in 2021 by revitalizing the export market, which has been stagnant due to COVID-19.”

Continuing from last year, Seoul Metropolitan City has formed Seoul Pavilion for CES 2021, and it will promote 15 outstanding companies selected in the three fields of △ transportation and environment, △ safety and welfare, and △ economy and living to the world. These companies that have been selected through the evaluation of their abilities to enter the overseas market by private investors will be provided with the expenses to participate in the CES online exhibition, and also with the opportunity to participate in the first Live CES Seoul event held by the global investor Plug-and-Play. Visitors can check the 15 participating companies and programs at the CES 2021 Seoul Pavilion at smartseoul.net.

-> Go to CES 2021 Smart Seoul special page