상단영역

본문영역

  • 기자명 Jessie
  • Tech & Bio
  • Published 2016.01.04 05:27

[CES 2016 Preview] Brands, Media and Tech Collide At Inaugural C Space Storytellers Series

mobile-lg
Nick Cannon, and Executives from Facebook, Google, Pandora, and Spotify Share Their Insights in Intimate SettingArlington, CES 2016 debuts its first-ever C Space Storytellers conference track to explore the unique relationship among brands, agencies, media and technology partners.  Storyteller programs will feature top creative thinkers sharing their views on advancements in and interactions among the advertising, marketing and entertainment communities. Owned and produced by the Consumer Technology Association CTA, formerly the Consumer Electronics Association (CEA), CES will run from January 6-9, 2016, in Las Vegas, NV.Storytellers include: Nick Cannon and representatives from major brands including Spotify, Rocket Fuel and Glenfiddich, Salesforce, AOL, LinkedIn and GE, Facebook, Pandora, Google and Yahoo. The program will begin on Tuesday, January 5, a day before the official start of CES, and will run through Thursday, January 7 at the ARIA.C Space is the hub for more than 25,000 attendees from the advertising, marketing and digital content communities. After a successful inaugural year, C Space returns 300 percent the size of last year’s program in terms of exhibit space and conference involvement.“It’s exciting to have such a diverse group of influencers participate in the first-ever C Space Storytellers conference track,” said Karen Chupka, senior vice president, CES and corporate business strategy. “Now in its second year, C Space is an over-arching program for influential visionaries to come together to discover new ways to elevate their industries, businesses and brands. With so many different events, C Space is an experience not to be missed.”Kick off a week of storytelling at the C Space Opening Reception, presented by Rocket Fuel on Tuesday, January 5 from 4-7 PM. Open to all CES attendees, reception entertainment will be provided by Spotify, featuring the indie rock band Houndmouth.In addition to the Storytellers, the C Space conference features a robust and can’t-miss program, including:• Brands Working with Startups, presented by ANA• Chief Digital Officer Forum (CDX), presented by M2 Events, LLC• Marketing and Engagement, presented by Consumer Technology Association• Marketing Reinvented, presented by MediaLinkAttendees are encouraged to tweet about their CES story using the official hashtag #CES2016 and to check out the Social Media Hub at ARIA, located right outside of the C Space exhibits. Powered by Buzz Radar, it features multiple screens showcasing data about what companies, products, speakers and hashtags are trending from the show floor.C Space is headquartered at ARIA, but will expand its reach to include components at the Cosmopolitan, Vdara and other official CES locations. Hospitality suites, entertainment and networking events will take place across Tech South and other official CES venues.CES 2016 will run January 6-9, 2016, in Las Vegas, NV, and feature more than 3,600 exhibitors unveiling the latest consumer technology products and services across the entire ecosystem of consumer technologies. Visit CESweb.org  for more information.→ Go to 'CES 2016' News page

by Vitna Choi, Dahyun Kim

하단영역