BOTTLESS Co., Ltd. (CEO YI, Chiwon) participated in SLUSH 2022, an event for startups held in Helsinki, Finland from November 17 (Thursday) to 18 (Friday).
BOTTLESS is an eco-friendly packaging company established in 2020. The company has extensive experience in developing cosmetic formulas and packaging, and specializes in developing packaging optimized for different formulas. It is committed to developing packaging that can replace disposable plastic packaging while maintaining high functionality, and is currently focusing on packaging for chemical compounds such as cosmetics and kitchen detergents.
BOTTLESS has partnerships with various companies both at home and abroad. According to YI, Chiwon, CEO of BOTTLESS, “we are working with many global corporations in the packaging, material, and brand industries. BOTTLESS is devoted to creating a world that is free from environmental pollution caused by plastic and residual contaminants.”
The company showcased its BOTTLESS SOLUTION at SLUSH 2022. The name of the company comes from the words “bottle” and ”-less,” referring to eco-friendly solutions that do not use plastic bottles.
The BOTTLESS SOLUTION is being developed to achieve two goals: No Plastic and No Residue. To this end, the startup uses balloons made of paper and natural rubber instead of plastic in the BOTTLESS SOLUTION so that the contents can be stored safely without waste or having to rely on plastic bottles.
In particular, the BOTTLESS SOLUTION is an innovative, cartridge-type eco-friendly packaging that can be refilled and replaced. The balloons can be refilled and reused, and only the balloons can be replaced while keeping the other parts.
CEO YI said, “Many companies are rushing to produce eco-friendly packaging in light of the industry-wide focus on eco-friendliness, sustainability, and ESG. However, most are just campaigns designed to improve the usability of plastic packaging. This is a very ineffective approach to address the issue, as some non-plastic packaging fails to solve problems caused by residual contaminants. The BOTTLESS SOLUTION is the only alternative that has successfully tackled the residual contaminant problem without using plastic bottles.”
SLUSH is a renowned Northern European global startup exhibition, first held in 2008, where startups from all around the world meet major investors in Europe and Finland. The companies participating in SLUSH 2022 took part in promoting their companies by running the K-STARTUP Pavilion, the side event “K-STARTUP Demo Day,” and networking with professional investors using a matchmaking tool.
[Helsinki, Finland=AVING & Lecafedugeek Special Report Team – Joseph Choe, Dongkwan Kim, Mokkyung Lee, Leo Thevenet]
