Applease Korea participated in Bar ConventBerlin (BCB2020) in Berlin, Germany held as an online exhibition from Oct. 12to 18, and introduced its new apple cider HEBE.

Applease Korea is introducing apple winewith a unique flavor created by using apples. The official said, "We aremaking efforts to increase the competitiveness of local specialties by sellingwhite wine, brandy, sparkling wine, and carbonated wine."

The new apple cider HEBE, which was mainly introduced at this exhibition, is characterized by being able to feel the tangy coolness of carbonated water and presents a new fruity taste that is different from beer. You can feel the deep flavor of authentic cider by fermenting 100% domestic apples without additives.

In addition, Geumgwamyeongju that was also introduced together was highly praised by brand masters for its deep aroma, taste, and soft swallowing. The official said, "Applease has the experience and technology to find the most ideal aroma and taste. The best aging technology made in the pottery that breathes is also the pride of Applease.”

The International Bar and Beverage Tradeshow (BCB2020) is an exhibition of the alcoholic beverages and the beverageindustry with a long history, and people in the bar and pub industryparticipate in various related programs. Due to COVID-19, it will be heldonline this year, and a series of exhibitions in the UK (Imbibe), Brazil, andthe US will also be held at the same time, attracting buyers from all over theworld.

As a part of the export consortium projectreplacement project, KBIZ gave support to participate in BCB2020 in an effortto develop overseas sales channels for small and medium-sized enterprises thatare going through difficult times due to the COVID-19 pandemic and enhanceexport vitality.

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