[Product of the Year 2013] Fashion brand 'Yesom', selected as a notable product in Asia of the year!
[ Reporter2 2013-12-07 ]  
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Fashion brand Yesom (Representative Un-sub Shin, www.yesom.net) is selected for naturally dyed products at 'VIP ASIA Awards 2013'.

Yesom specializes in manufacturing naturally dyed products. Yesom is known for advocating eco-friendly and naturalistic sensibility of the contemporary avant-garde fashion in a simple line of natural dye clothing and accessories.

Yesom's pants, blouse, vest, and scarf are all dyed with natural ingredients.  All of Yesom's designs are characterized by the simple and casual modern look. Breaking the stereotype of natural dyed clothing fashion being only for seniors, Yesom became the first natural dyed brand in the nation to be entered into department stores.  Also, by successfully entering the market in China, it was selected as 2009 Venture and ISO Certified Company.

C.E.O Shin of Yesom is a fashion designer with over 20 years of experience in the fashion industry.  With his knowledge of the fashion industry, he has been the center of the vitalizing natural dyed product market.  Yesom participated in Preview in Seoul, Daegu Fashion Fair, Hong Kong Fashion week, Preview in China, Pret a porter Paris, INTERHOMETEX, Japan Textile, and more global exhibitions in fashion and textiles.  Yesom was able to spread the superior quality of the natural dyed clothing and accessories to the world.

Also, C.E.O Shin was Professor at Kemyung College University from 1997 to 2005 in the fashion design department.  He continues to be a major influence in the market in his role in Daegu-Geyongbuk Natural Dyeing Cooperation.

'VIP(Very Important Product & Promotion) ASIA Awards 2013' was held at Ritz Carlton in Seoul with about 200 attendees including CEOs and officials, which selected the outstanding products in Asia in the year.

AVING News, the host of VIP ASIA Awards, is the only global news media in Korea, covering products, exhibitions and business field around the world in 5 languages.

For its 10th anniversary, AVING News invited Ubergizmo; one of the main media in Silicon Valley, ITProPortal; the very first IT media in UK and CBS Interactive ZOL; Chinese No.1 IT Portal. AVING News intended to make this event to be spread over the world to gain prestige.

AVING News selected the products as 'VIP ASIA' from among what AVING News had covered this year; the most notable products which attracts customers, buyers and media, the products which contains Asian values, the trendy products that lead market, the innovative idea & design, the products of good performance and the shows that draw attentions by excellent promotion.

→ linked to 'VIP ASIA Awards 2013' for Outstanding Products in Asia'

(photo : C.E.O Shin - on the right)

Global News Network 'AVING'
by Reporter2 (www.aving.net)

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