11th Int'l Beauty Expo Korea 2013, ('2013 Beauty Expo Korea' from below), is being held for three days from 25th(Fri) to 27th(Sun)October at Seoul COEX. All beauty items are shown in one place.
'11th int'l Beauty Expo Korea 2013' organized by Korea Beauty Industry Development Institute and Seoulmesse. The hosts are Korea Association of Nail Knowledge Services, International Korea Nail Design Association, Korea Nail Business Association, International Beauty & Health General Union, Master Valuer Korea Association and The Trichological Society. This General Beauty Industry Exhibition gives both of employees and visitors opportunities to see the newest products, technologies, latest trend and service on the same site. International Hair&Scalp Care Expo, 22nd Korea Human(Beauty&Health)Olympic and The International Beauty Health Skills Contest will be held all together.
In this year, about 200 companies are showing off their products and visitors are likely to be about 40,000. There are also plenty of additional events. Esthetic skills seminar, beauty business founding·management consulting, and new products launching show equally expected. Representative companies of different part of this field are participating, covering all sort of beauty items such as hair, head skin, cosmetic, nail, lotion, body care.
In addition, the international nail contests '2nd Nailympics Asia 2013', '8th Int'l Nail Design Contest 2013' along with the very first 'International Beauty and heath care contest' and 'The 22th Seoul International Human (Beauty and Health) Olympic' will be held simultaneously. Plenty of esthetic contest are being held at two halls in the center during three days along with the Beauty Expo.
In particular, the professionals in the beauty industry will be able to seek new business opportunities with an expectation to generate synergy possibilities with potential business partners in other fields. Through the Jewelry pavilion, the development of the total beauty exhibition and the communication between companies and visitors is expected to be achieved.
→link to special page on 'Int'l Beauty Expo Korea 2013'
(photo : Wonho Ku, Department head of Seoulmesse, '11th Int'l Beauty Expo Korea 2013' exhibition organizer)
by Miri Ahn, intern reporter