Clair exhibited at HKTDC Electronics Fair, which ran Oct. 13-16 at Hong Kong Convention and Exhibition Centre and will be exhibiting at K-Wave Promising Goods Export Consultation, which will run Oct. 21-23.
HKTDC Electronics Fair is one of the top three electronics fair in the world, with many buyers coming from Asia, Americas, the Middle East, and Europe. Clair has been exhibiting at this show for three years now, and is promoting its brand to the people around the world.
Clair met merchandizers from popular electronic shops like Fortress, Broadway, and Suning to have its products displayed at their shops. The booth number of Clair was 5C-A02, and energy-saving and compact air cleaner Clair Ring and portable air cleaner Clair B were displayed.
K-Wave Promising Goods Export Consultation is the trade show organized by Korea Institute of Design Promotion to introduce outstanding Korean products with high potential to become popular in Hong Kong. The exhibitors will have the chance to meet the consumers directly at a popular shopping center in Hong Kong.
This will be the opportunity to estimate how popular Clair air cleaners will be in Hong Kong. From the fact that it is already a big hit in Taiwan with the rate of one unit being sold every ten minutes, it is expected to be successful in Hong Kong as well.
Lee Woo-hyeon, the CEO of Clair, said, "Because of the high population density, Hong Kong is a city that is sensitive about sanitation and air clarity. And the preference for compact-sized air cleaner is high, which means Clair air cleaners are perfect for the consumers in Hong Kong. Through the two shows we are attending, we are looking for powerful distributors that can really spread our products well. We are going to make a plan to expand the position in Hong Kong based on the consumer research afterwards."