New attempt to promote Korean companies to domestic and foreign markets in post-coronavirus era!
Medical Devices Industry Fostering and
Innovative Medical Devices Supporting Act came into effect on May 1. It is
expected to be a starting point for accelerating the development and
commercialization of innovative products in Korea's medical device industry,
and it will foster the medical device industry and expand new treatment
opportunities. It is meaningful in the way that it accelerates the development and
commercialization of innovative products and industrial development at the
present time when the medical device companies are actively developing
technologies and entering the global market.
For this, MIK HOT SPOT, the online
exhibition for investment and business expansion of the innovative companies in
KHIDI Health Industry Startup Innovation Center that will lead Korea, opened on
April 30. As the business through online is rapidly growing due to the
coronavirus issue, various attempts are being made to activate online business
and investment in preparation for non-face-to-face economic growth.
Online exhibitions are expected to become a
trend rather than countermeasures in the post-coronavirus era, and many company
supporting organizations including KOTRA, KITA, and KOSMES are making various
attempts to promote online exports.
AVING NEWS, Korea's only convention media
and online exhibition center by itself, began this project to help small and
medium-sized Korean companies to enter the domestic and foreign markets through
MIK Hot Spot (Made in Korea Online Exhibition) on its way to become the global
online hot spot.
The online exhibition consists of opening
the MIK ONLINE HOT SPOT exhibition, business introduction video for buyers and
investors, domestic and global promotion, target promotion for MIK HOT SPOT
network, and post-management after contacting the buyers and investors, open
for 365 days a year.
A total of six companies participated in
the MIK Hot Spot_KHIDI Health Industry Startup Innovation Center. △ PDxen △
Genome & Company △ Immunomax △ Paean Biotechnology △ Edenlux △ Jeios
PDxen (CEO Ahn Kwang-seong) developed the
medical device capable of predicting the presence of micrometastatic cancer
that are not observed in CT or MRI based on the biological properties of blood
cancer cells and the analysis platform using cancer organoids that can have
similar structure similar to a living environment by analyzing the sensitivity
of cancer cells in blood to anticancer agent based on the genetic analysis of
blood cancer cells.
△ Genome & Company
Genome & Company was listed in KONEX in
just three years and attracted Series C investment in just five years of
business. It has even signed contracts to cooperate in clinical trials and
supply with a global pharmaceutical company, growing into one of the companies
to receive the most attention among all biotech companies in Korea. Even in the
faltering bio and pharmaceutical markets due to the COVID-19 pandemic, Genome
& Company is keeping its position as the first place in the aggregate value
of KONEX (275.8 billion won as of May 4).
To produce the virus vaccine highly
efficiently, Immunomax selected specific genes related to productivity through
big data analysis. Through genetic manipulation, it has established a platform
technology that can produce 2-3 times more virus vaccines or antibodies than
existing animal cell lines. This technology is an important technology that can
quickly respond to the outbreak of a pandemic virus such as COVID-19, and is an
excellent platform technology that enables rapid and mass production of treatment
△ Paean Biotechnology
Paean Biotechnology is developing
anti-inflammatory and anti-cancer drugs based on mitochondria separated from
human umbilical cord-mesenchymal stem cell (UC-MSC). Mitochondria therapeutics
is a therapeutic agent based on mitochondria separated from stem cells, and
includes PN-101 for an inflammatory rare disease called multiple myositis and
PN-102 for sepsis.
Edenlux's vision-enhancing device uses
special optical technology to strengthen muscles by repeating the contraction
and relaxation of the muscles in the eye. It improves the eyesight by improving
the focusing strength of the eyes. This product directly stimulates the muscles
involved in the control of the lens in the eye. In addition to hardware, users
can use a variety of content by providing an application that works with
Jeios' immune level analysis prediction
platform MotionCore was developed based on AI-based human dynamic
characteristics medical data analysis solution and exclusive sensor fusion
technology and machine learning application technology. It is a smart
healthcare device that precisely derives the physical condition of an
individual reflecting clinical academic standards by calculating quantitative
information on body indexes like muscles, joints, and nerves.
The products and services of the major
companies of KHIDI Health Industry Startup Innovation Center in the MIK Hot
Spot (Made in Korea Online Exhibition) will also be displayed in BIO KOREA
2020. Asia's biggest bio convention BIO KOREA 2020 co-organized by KHIDI and
Chungbuk Province and sponsored by MOHW will be open online due to the COVID-29
pandemic on May 18-23. Virtual exhibition halls, conference, and business
forums will be operated, and the companies will be promoting their
competitiveness. Also, with video meetings, businesses between overseas
speakers, buyers, and domestic and foreign participating companies will be
made. To date, more than 160 companies have applied for the virtual exhibition
booth at BIO KOREA 2020. Companies wishing to participate can apply through the
web page or email by Apr. 30.
AVING News has been running online
exhibitions since 2005 and had 975 online exhibitions so far. Its YouTube
online exhibition has placed itself as Korea's largest online exhibition hall
that opens 365 days a year with 19,000 videos (booths) with more than 800,000
visits per month which means more than 10 million visits per year.
Based on the accumulated online and offline
network, the MIK Hot Spot online exhibition is scheduled to be held weekly
according to the field, target market, and participating institutions, and it
will be presented as a new type of online business by transforming the
know-hows and values of the participating companies according to the trend.
Companies that want to participate can apply and apply through the marketing
support projects from supporting institutions in the local governments. Refer
to the institutions for more information.