Geniesoft (CEO Kim Do-hyeon) participated in the world's largest technology exhibition CES 2020 opening in Las Vegas on Jan. 7-10 and displayed its VR rhythm game Dancing Arrow with K-pop music in CES startup zone Eureka Park MIK INNOVATION HOT SPOT with the support from Changwon Industry Promotion Agency.
Dancing Arrow is a VR rhythm game that
utilizes K-pop, which is growing all over the world. Anyone who likes K-pop can
follow the main choreography and enjoy the game.
Other VR contents were not enjoyed much
because it causes dizziness or inconvenience that the user must observe at 360
degrees. But, Dancing Arrow minimizes dizziness by providing an environment
where users can focus on space. In addition, it is a VR rhythm game that
induces the competition with other users and induces the desire to play again,
not just a one-time experience.
Dancing Arrow is being serviced in offline
VR room in Korea with Smilegate, a Korean video game development company. In
addition, the company will sign a contract with Korean mobile service carriers
KT and LG to service 3 million mobile VR devices by 2020.
CEO Kim said its biggest target is the
European market where there are a lot of home VR.
AVING NEWS, the media that has made the
most promotion of Korean companies, has set up MIK INNOVATION HOT SPOT in CES
2020 Startup Zone EUREKA PARK as the project to help Korean startups to enter
the global market, and will introduce the major Korean startups to the world.
By using the strengths of CES, AVING NEWS
plans to inform investors, buyers and media Korea's promising startups through
various programs such as strategic consulting, PR marketing, and networking
MIK Zone is hosted by Next Generation
Convergence Contents Industry Association, AVING NEWS, and MD Insight, and
organized by Bluefoot. It is participated by Changwon Industry Promotion
Agency, Incheon Techno Park Startup Support Center, Gwangju University Startup
Support Group, and Sungshin Women's University Startup Support Group.