[START UP IR] EO Korea's'Cosmeceutical' Brand made of Dermatology Treatment Ingredients
[ Lee Eun Sil 2018-08-03 ]  
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'Cosmeceutical' is a combination of cosmetics and medical ingredients with verified efficacy. Its brand been greatly trusted by young consumers who are sensitive to skin. 'EO Korea', a cosmetics manufacturing and distributor that is being supported by the Gwangju Institute of Science and Technology, is communicating with various customers in Korean and overseas duty-free stores by focusing on cosmeceutical products. We organized our questions on the company and product in Q&As through an interview with CEO Seung-mi Lim of EO Korea.

(Photo: CEO Seung-mi Lim of EO Korea)

Q: Could you introduce about your company to us?
A: EO Korea is a company that produces and distributes cosmetics. Its subsidiary Dr. HEALUX Beauty Bank is a skin care clinic with directly-operated 25 branches.

Q: What is the product/service/solution/technology you are introducing to us?
A: EO Korea's main product is cosmetics made of raw ingredients for dermatologist treatment. We mainly used EGF as the main ingredient and have also released the next product series using peptide as the main ingredient. A recently emerging product is 'Solid in Oil', which was launched this year. The core is penetrating technology as we adopted insulin patch, 'which diabetes patients can put on', into cosmetics. It is drawing attention of many people as it is the first cosmeceutical product in Korea.

Q: What are the specific achievements you've made so far?
A: We've already been exporting EGF cosmetics brand named Dr. HEALUX to Japan since 10 years ago when we were only a small private business, and have already entered an agreement in Thailand and thus have been exporting items.

Q: Are there any issues of partnership and investment you are discussing?
A: We are already found in most duty-free stores in Korea, and are about to sign a contract in S Duty Free, the biggest duty-free store in Korea and abroad.

Q: What are your future plans?
A: We already acquired Chinese's Hygiene Certificate in 2017, so plan to actively export our products to China.

Meanwhile, the Gwangju Institute of Science and Technology was established to nurture talented human resources of advanced science and technology, promote collaborative researches with industries and education/research with foreign countries, and contribute to national science technologies and balanced regional development. The institute is carrying out plans such as building a global campus equipped with global competitiveness through the 'Cradle of creative science and technology for the future', proposing an innovative research model through collaborative global convergence research and convergence across academic disciplines, and nurturing human resources for youth startups for generating national growth engine. The IR pitching video created with the support of Gwangju Institute of Science and Technology is one of the projects to successfully attract investments for excellent startup companies.

Global News Network 'AVING'
by Lee Eun Sil ( )

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