The Consumer Technology Association (CTA), owner and producer of CES®, today introduced its Design & Source Showcase presented by Alibaba.com. Located in South Plaza, LVCC, Tech East, this new exhibit area will connect businesses with companies that specialize in design, product sourcing and creating product-to-market strategies.
"Having a great idea is one thing, but getting that idea into product form and then into the market does not happen overnight," said Karen Chupka, senior vice president, CES and corporate business strategy. "This new area provides a place for brands and buyers of all sizes to connect and learn more about their product production options."
The showcase will include over 700 design, sourcing and packaging companies from all over the world including Alibaba.com, Core77, Design Partners and Suning.
"Alibaba.com helps break down the barriers of traditional trade by empowering tens of millions of young entrepreneurs and SMEs from more than 220 countries and regions to do business anywhere. At the same time, Alibaba.com is using consumer analytics to serve its users more effectively by laying a solid foundation for innovation and entrepreneurship," said Zhang Kuo, General Manager of Alibaba.com. "CES is designed to promote the integration of state-of-the-art technology with modern life, which aligns perfectly with Alibaba.com's core philosophy. We aim to use advanced technologies and consumer analytics to redefine traditional trade and to help SMEs benefit from globalization."
CES 2018 is the global stage for innovation and will run from Jan. 9-12, 2018 in Las Vegas, Nev.
*This article is released by CTA.