The festival of the shoes, all about shoes business, 'Footwear MD Meet & Greet' was progressed while '2017 (Busan International Shoe Show, hereinafter referred to as, BISS) was being held.
This footwear distribution MD invitation event has been prepared to secure inner market and brand development of the small and medium companies, which it is expected that it will start from order link activation, buyer matching support to business creation opportunity of the exhibition participating companies.
More than 50 MD's, that are in charge of Korea's distribution company's shoes planning have started their schedule by identifying the outline of this year's 2017 BISS after gathering in multipurpose hall, BEXCO, Busan on Nov.3rd.
The footwear distribution MD's that have moved to consultation place within the exhibition hall, have progressed consultation meeting & consultation at the booth after having a match with the participating companies, identified each company's representative products thoroughly and had caught the advantages, and have expected the competitiveness of the product by identifying the promise of current market.
The officials of one participants company said, "Currently I have done consultation with about 7 company's MD, and around 80% were positive", and added, "The reality is that the small and medium sized brand product faces difficulties in entering to the large stores. However, not only the overseas buyer but also having consultation by meeting Korea's representative distribution MD's in this exhibition site, I feel like I am seeing the way".
Meanwhile, BISS is Korea's only one Shoe Exhibition, which a lot of various global shoes brand, overseas buyer, and Korea's distribution MD participates. It holds the conference by inviting 150 shoes distribution MD of 70 overseas shoes real buyer such as Europe, United States, China, Japan, and Southeast Asia, as well as Korea's large department sore, mart, and online shopping mall. In particular, it is receiving attraction due to large booth line-up, and as the most overseas shoes companies participated.